FMCG
The problem
General trade runs on credit and cash, often on the same route on the same day. Credit limits exist on paper and are exceeded in practice because the rep taking the order cannot see the balance.
Enforcement has to happen where the order is created, on the rep's device, before the goods are committed — not in a credit review two weeks later.
Core workflow
Limit to collected cash.
01
Limit
Credit limit and terms per outlet, approved.
02
Order check
Balance and ageing checked on the rep's device.
03
Hold or release
Order held automatically, override logged.
04
Collection
Cash or cheque taken on the visit, receipted.
05
Cheque management
Post-dated cheques, deposit and bounce handling.
06
Ageing
Receivable ageing by outlet, route and channel.
What it covers
Credit
Credit limit and payment termsAutomatic sales holdOverride authority and loggingCredit review workflowSecurity cheques and guarantees
Collection
Collection on routeCash, cheque and transferReceipt printing on devicePost-dated cheque registerBounce and re-presentation
Exposure
Receivable ageingOverdue by outlet and routeRep collection performanceBad debt provisioningChannel credit exposure
Connects with
Operational outcomes
34 days
Average collection period
0
Orders shipped over the credit limit
−38%
Overdue receivables
On visit
Collection recorded, not at depot
Ranges observed on Al Jawad engagements. Targets agreed in assessment.