Structure the deal. Protect the margin.
Leads from the website, walk-ins, WhatsApp and marketplaces in one pipeline — and a deal desk where the gross margin is visible before a manager signs.
13.7%
Lead to delivery conversion
8.4%
Average deal margin
3
Scenarios per deal desk
Our position
Lead management is the easy half. The hard half is the structure of the deal: the VIN, the trade-in allowance, the finance product, the accessories and the discount, all interacting on the margin.
The deal desk holds up to three scenarios side by side against a margin floor. Below the floor, it needs an approval; above it, the salesperson closes.
What it covers
Lead captureSource attributionWalk-insWhatsAppMarketplacesTest drivesQuotationsDeal deskingMargin floorTrade-in inside the dealApprovalsSalesperson performance
What changes
Today
With the DMS
Leads in three inboxes and a notebook
One pipeline with source attribution
Discount approved by phone call
Margin floor enforced in the deal desk
Trade-in valued separately
Trade-in inside the deal margin
Next step
CRM & sales: is it costing you more than you can see?
A working session on this module alone — your VINs, your branches, your numbers. We show the workflow, then tell you what would have to change operationally before it would hold.
What the session covers
CRM & sales as your team would run it
The workflow configured against how your operation works today, not a generic demonstration.
The numbers it moves
Which of your operating metrics this module changes, and how quickly they would move.
What would have to change first
An honest read on the process and ownership changes this module depends on.